Our water strategy was adopted in 2009 and is based on the commitments in the CEO Water Mandate, which we signed in 2008. See our Communication on Progress. Our policies and procedures are designed to enable Molson Coors to meet current challenges and get ahead of future risks to avoid cost, protect and enhance the watersheds we operate in, and protect our company’s reputation. We continue to evaluate best practices as they emerge and will update our policies and management systems as appropriate.
Our strategy is governed by the global water management team, responsible for the company's water supply, management and sustainability. In addition, each brewery has dedicated employees responsible for water and environmental sustainability. Further driving home our commitment to water stewardship, water reduction targets are included in the Global Chief Supply Chain Officer's performance plan and are also tied to employee incentives.