The majority of Molson Coors’ packaging materials are recyclable, refillable and/or light-weighted. All of our bottles and cans include recycled materials, and many consist of up to 75 percent recycled content.
To create sustainable packaging – from concept design to packaging finalization – we systematically consider metrics including:
- Greenhouse Gas Emissions (tonnes CO2e per unit of production)
- Distance to Transport
- Recycle Content
- Recovery Value
Recent redesign and product introductions include:
- The Cobra 660ml bottle was light weighted in the UK as a result of a new supplier negotiation. A 10g reduction per bottle was achieved giving an annualized weight saving of 173 tonnes. This change was implemented at the end of March 2013, providing a 135 tonne saving for 2013.
- We invested £6.3 million in state-of-the-art packaging technology in the UK, packaged the UK’s leading brand Carling in film instead of cardboard from June 2011 onwards, reducing the weight of secondary packaging by 63% and reducing carbon emissions by 4%. Learn more.
- We eliminated 5g of PET from each bottle, overall reduction of 120 tonnes in Central Europe with a cost savings of $175,000 annually. Through a series of line testing and quality control testing we also reduced the overall steel gauge thickness of our bottle crowns, a reduction of 130 tons of steel annually and a savings of $70,000. Learn more.