Quality

For nearly four centuries, the Molson Coors breweries have been using time-honored traditions to craft the highest quality beer. Our heritage is tied to producing distinct brews that have a cold, refreshing character. Molson Coors brands are brewed and packaged to our exacting standards of product integrity, to continually delight and refresh our consumers.

We brew with high quality water and fine raw materials, using proven methods under the oversight of skilled brew masters. We conduct exhaustive checks on every brew for product quality and consistency. Highly trained employees perform analysis at each brewing stage. In fact, our expert tasters sample and approve each and every tank of beer before it is packaged and sold. This constant attention to detail ensures that we maintain a high standard of quality at every step in the brewing process.

We continue to monitor our bottled, canned and draught beer to assure the quality and safety of our products and packages after they leave our breweries. We check products for freshness, examine packaging and monitor stock rotation to ensure that the products purchased by consumers meet our exacting standards of quality and product integrity.

Our products are packaged and labeled truthfully and accurately, following government regulations applicable to the market. If you ever have a question about our products, please contact one of our consumer information centers.

So the next time you select one of our products, please enjoy all of the pride that went into making it the freshest-tasting beer available, and please drink responsibly.

Learn more from our corporate-wide Quality, Environmental Health & Safety Policy, first adopted in 2005 and revised in 2008.